A great example of a track that matches the joy and energy of the creative. Twelve Decibels were brought in to find just the track to connect with the target demographic and drive the visuals along in a fun way. Sam Fender was just the right artist: a well-known and loved character from the North of England who’s timeless and energetic style fit these visuals perfectly. Not only did Twelve Decibels carry out the music research but we went on to negotiate the music rights and license with a quick turnaround so the client went live with no delay to service!