It’s always exciting clearing a track by a true music legend, and they don’t come much bigger than Stevie Wonder! The amazing animated bees bring this spot all sorts of emotions, from love through to drama and joy. The music perfectly elevates all these emotions and pushes the spot along, keeping the viewer invested in how it all pans out for the fuzzy couple! As music supervisors, we secured the music through our strong relationships with rights holders, getting the creative approved quickly to allow editors to use the music to inform the flow of the ad, and then clearing the music licensing sync rights for this pan-European usage.